Sarah Moon

With her poetic imagery Sarah Moon has renewed fashion photography and created her own artistic projects, often based on fairytales. We are now presenting her personal interpretation of “The Red Thread”. Comprising film, images and obituaries, the exhibition is based on an old tale about a young woman who marries an older aristocrat with dark secrets. Welcome to Sarah Moon’s magical universe.

pay tribute to the great storytellers who interpret our deepest fears

For the last 35 years, Sarah Moon has depicted women, animals, buildings and nature in an imagery that hovers between wakefulness and dream, art and fashion. She began her career as a model and after a few years she turned to photography. With her extravagant and mysterious compositions she quickly made a name for herself in the French capital as one of the first women photographers in haute couture. The new voice of fashion in 1970s London and Paris, she has worked with all the major fashion magazines, including Vogue, Harper’s Bazaar and Nova. Her images for brands such as Chanel, Comme des Garçons and Cacharel display poetic presence and a feeling for location and personality.

Sarah Moon’s renditions of old fairytales pay tribute to the great storytellers who interpret our deepest fears. Her images are eerie, disturbing and tragically beautiful. “The Red Thread” is a scary story about a young woman who is talked into marrying a violent aristocrat. When he is away on a journey, the girl discovers the terrible secret he has hidden in the basement of his castle.

In her images Sarah Moon is searching for the melancholic and sometimes the macabre. She plans and stages her pictures meticulously and then waits for the unexpected, often blurry, moment in an enchanting light. In “The Red Thread” we are lured into Sarah Moon’s visual world via her evocative imagery.

Sarah Moon was born in 1941 in French Vichy as Mariella Hadengue. During the German occupation, her Jewish family was forced to leave for England. She studied drawing before starting to work as a model in London and Paris during the first half of the 1960s. She soon took an interest in photography and in 1970 she decided to work as a photographer, calling herself Sarah Moon.